Page last reviewed on 9/10/2025.
Every great event begins with a well-defined, measurable goal! Use this section as a guide to assist you as you map out your strategy, outline your production and communications timeline, define budget parameters, and measure your outcomes.
Event Conceptualization
- Event Strategy Report Template Link (coming soon)
- Determining the Date of your event
- General Event Production Timeline Document w/ Budget Guidance (coming soon)
- Event Budget Plan
- Identify Worktags early (work with your Administrator).
- Agree to budget terms with partners (if any).
- Identify what happens if you go over budget.
- Use Sample Budget Spreadsheet (Link exists on Admin Gateway)
Event Communication and Programming
- Select visual assets for the look and feel.
- UW Branding Website
- Canva & CAS templates (coming soon)
- Event Communication Timeline Document (coming soon)
- Digital Production Jeto/Marketo and Cvent Support (coming soon)
- Project Inquiry Form (PIF)
- PARF – Requesting the President’s or Provost’s presence at your event.
Post Event Tasks
- Thank You Messaging
- Thank your guest speakrs, volunteers and participants for their participation
- Conduct a Post Event Debrief Meeting
- Post Event Report Template
- SWOT Analysis (coming soon)
- Post Event Photos
- Tandem Data Collection Instructions (coming soon)
- Adding information into Tandem
Event Summary Report Building (coming soon)
- Event Strategy Document Template
- Event Communication Timeline Template
- Logistics Timeline
- Program Timeline
- Run of Show
- Vendor Snapshot List
- Equipment & Packing Template
- Event Stakeholder & Partner Profile Document